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Founder & Creative Director, Rachel Ma

OUR FOUNDER

Architecting Global Identities, Rooted in Cultural Authenticity

Helmed by Rachel Ma, Founder and Creative Director of Rachel Ma Agency. Rachel is a cross-cultural brand architect with over 13 years of experience crafting global identities for elite clients in Luxury Fashion, Fine Jewelry, Beauty, Hospitality, F&B and Tech. 

Rachel’s work shapes narratives from New York billboards to Hong Kong Trams and China’s luxury retail landmarks, driving measurable market impact. For Rachel, lasting client partnerships are rooted in cultural authenticity; the foundation for sustainable growth and exceptional brand equity.

 

Rachel has worked to design brands and produced campaigns on a global stage for clients across sectors.

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Cultural Architects
of Purpose-Led Brands

Orchestrating Global Resonance
Through Hyper-Connected Creativity
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Where Cultural Fluency Meets Global Influence

Rachel Ma Agency is a full-service premium creative agency dedicated to building and transforming culturally fluent and hyper-connected brands. Our integrated approach combines Brand Design, Content Production and PR & Communications, tailored to your unique vision.

WHY CHOOSE US?

TAILORED SOLUTIONS

From luxury fashion to cutting-edge tech, we craft bespoke strategies.

GLOBAL NETWORK

Asia-rooted, worldwide-active, with a pulse on emerging trends.

INTEGRATED EXPERTISE

A single team for end-to-end brand transformation.

Building Brands that Resonate

Rachel Ma Agency offers a comprehensive suite of services that spans Brand Design, Content Production, Press, Communications, VIP Partnerships, Social Media, Events, Creative Strategy and Brand Strategy. With a keen understanding of cultural dynamics and a global perspective, we collaborate with our clients to achieve maximum impact.

Content Production by Rachel Ma Agency
Content Production by Rachel Ma Agency

TAILORED SOLUTIONS

Brand Design

  • Analysis & Workshop

    Uncover insights to shape your brand strategy

    Visual Identity

    Develop a distinctive style that embodies your brand

    Brand Architecture

    Structure your brand offerings for maximum clarity and impact across all channel

    Brand Identity

    Develop a cohesive identity that resonates with your target audience

    Brand Development

    Evolve your brand through continuous innovation to meet market demands and drive relevance

    Product Design

    Design products that align with your brand vision and values.

    Website Design

    Build engaging websites that enhance user experience and drive conversions

    Go-To-Market Strategy

    Strategize your launch for maximum visibility and impact

Content Production

  • Art Direction

    Shape a unique visual narrative that amplifies your brand message

    Set Design

    Design immersive environments that deepen storytelling and audience engagement

    Image Production

    From social media content to OOH advertisements, we capture visuals that authentically embody your brand and resonate with your audience

    Video Production

    From social media content to cinematic short films and OOH campaigns, we craft cinematic hybrids that embed your brand in cultural memory

    Talent Casting

    Global connections for authentic representation

    Retouching & Editing

    Perfect and refined content for a precise finish

PR & Communications

  • Public Relations

    Orchestrate media ecosystems that position you as an industry oracle

    VIP Partnerships

    Curate exclusive alliances that rewrite market hierarchies and ignite desire

    Media Training

    Forge spokesperson alchemy, turning your team into compelling storytellers

    Crisis Management

    Neutralise threats with strategic narratives that fortify trust mid-storm

    Pop-up & Events

    Design viral experiences where attendance becomes social capital

    Social Media

    Build cult-like communities through hyper-relevant, conversation-driving strategies

Layered Rock Pattern
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Based in Asia, Active Worldwide.

Based in Asia’s creative nucleus, Rachel Ma Agency orchestrates global impact for visionary partners.

Our portfolio spans pioneers in Fashion, Luxury Jewellery, Hospitality, and disruptive innovators in Beauty, Tech, and Wellness.

Each collaboration is a testament to our mantra: cultural fluency transcends borders.

OUR CLIENTS

Architecting Global Identities, Rooted in Cultural Authenticity

Founder & Creative Director, Rachel Ma

OUR FOUNDER

Helmed by Rachel Ma, Founder and Creative Director of Rachel Ma Agency. Rachel is a cross-cultural brand architect with over 13 years of experience crafting global identities for elite clients in Luxury Fashion, Fine Jewelry, Beauty, Hospitality, F&B and Tech. 

Rachel’s work shapes narratives from New York billboards to Hong Kong Trams and China’s luxury retail landmarks, driving measurable market impact. For Rachel, lasting client partnerships are rooted in cultural authenticity; the foundation for sustainable growth and exceptional brand equity.

 

Rachel has worked to design brands and produced campaigns on a global stage for clients across sectors.

Ready to elevate your brand?

Book your complimentary 30-minute consultation with us today.

info@rachelmaagency.com

+852 9675 5976

Follow our journey @rachelmaagency

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